In May 2021 EFSA concluded that the food additive use of titanium dioxide (E171) is no longer considered safe based on new reliable scientific data. Starting August 2022 a full ban applies in Europe. Other regions and manufacturers are preparing for the future. Consumers are more educated than ever about ingredients. E-numbers or food dyes do not have the cleanest of reputations. All the more reason to look at Rice Starch as a clean label solution. Market research shows rice is considered a familiar and natural product.
The advantages of rice starch in confectionery coating.
- Smooth and white confectionery coating, or white pre-coating in coloured products
- “Clean label” ingredient solution labelled as “(rice) starch”
- No impact on sensorial properties of the final product
- Increased production capacity thanks to reduced drying time in the coating process
Discover the example recipe and more market insights in our downloadable paper.



