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Positive ageing for the 50+ consumer.

By 2050, 2.1 billion people will be over 60 years old. Product development focused on this age group should be on your radar to aim for positive ageing. Every 2 in 3 Europeans between the age of 65-75 already takes active steps to make their nutrition more healthy. One of this silver generation’s main concerns? Blood sugar levels rising. The low-glycaemic, yet fully available carbohydrate Palatinose™ can be an excellent solution for this health-conscious community. By lowering the blood glucose response, it helps to regulate blood sugar levels and therefore limit the risk of age-related diabetes. Learn more about this older consumer group and how functional ingredients help you create products for their specific needs.

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Paper     Inspiring concepts Related webinar

How to create a powder mix pudding with slow-release energy?

Paper on powder mix for pudding

Positive ageing embraces indulgent treats. This powder mix allows consumers to create a delicious pudding in a few simple steps. With a healthy touch! Get the recipe, discover the latest consumer insights and find out how Palatinose™ and rice starch lift this pudding to a new level.

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Related webinar.

Elderly couple hiking in nature

Target the silver generation with positive ageing solutions.

BENEO’s low glycaemic carbohydrates can help this mature consumer group tackle their concerns heads-on. This presentation gives you loads of insights and will inspire you to reach this affluent consumer group.

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Grandmother dancing with granddaughter

Target the 55+ with healthy ageing solutions.

Discover a variety of health benefits & concepts to inspire you to reach this affluent consumer group.
BENEO’s low glycaemic carbohydrates and prebiotic fibres in their nutrition can help this mature consumer group tackle their concerns heads-on.

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Consumer insights on positive ageing.

61% of 55+ Asians exercise 3 hours or more per week
Older consumers are concerned about their blood sugar levels

Create an instant tea with a healthy twist.

Instant tea with Palatinose™

The ageing consumer wants to enjoy life to the fullest. With the right ingredients, even a tea break becomes a healthy moment. Discover the recipe, read our consumer insights and learn how Palatinose™ brings a simple beverage with reduced blood sugar response that targets the silver generation.

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In-depth information.

Paper: Healthy Ageing: beyond the usual advice to eat well and stay active

White paper: Healthy ageing.

Discover scientifically supported health-related benefits of functional fibres and carbohydrates for the silver generation.

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Inspiring concepts for positive ageing.

Keep well with Palatinose

Keep well with Palatinose™.

An ingredient for vitality at any age. Ensuring positive ageing with a lower effect on blood sugar levels.
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Chocolate mouse with Palatinose

Perfect balanced mousse.

An indulgent moment made guilt-free with Palatinose™. Enjoy a full-bodied chocolate experience.
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Enjoy the goodlife

Enjoy the goodlife!

A fortified milk drink supplying nutritional benefits in a natural way. To keep those energy levels balanced.
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