Weight wellness
Achieving balance and health
Weight wellness remains a key factor impacting food choices, with 4 in 10 global consumers expressing a desire to lose weight. Consumers are actively making dietary adjustments, with 1 in 4 stating they purchase functional foods and beverages specifically for weight management. This trend is driven by the desire to improve long-term health, energy, and self-confidence. While the rise of GLP-1 medications renews interest in natural weight loss solutions, fibre and protein remain key players to support satiety, weight loss and a healthy, balanced diet.
2 in 5
global consumers say weight management is their major concern related to their physical health
69%
of consumers globally say they would be interested in buying food/beverages that stimulate the GLP-1 hormone in a natural way.
What consumers say:
“Managing a healthy weight is important to me because having a healthy weight makes you have more energy. You feel less pain in your joints. You just feel better generally in yourself, more confident.” (UK)
“For me personally, it’s very important to combine it with sports and to keep fit and healthy, and I also know that being overweight, every kilo of excess weight, statistically leads to a lower life expectancy, so to speak.” (Germany)
“Managing a healthy weight over time would mean that I would risk or lower my chances of developing health issues. It would keep my body and my mind strong. My main motivation is to look good, feel good, and prevent health issues later in life.” (United States)
“The gut is an important factor for health… What we consume will affect our health in the future, so I should be able to choose foods that are good for my gut health.” (Indonesia)
“If your gut isn’t feeling good, then you don’t feel good and that can impact work, life and relationships. I believe a healthy gut leads to a longer life.” (UK)
“It is very important to keep the gut healthy, because if it is not healthy we will not get the nutrients from the food. I keep it healthy by eating natural fibres.” (Mexico)
Fuel your life: Weight wellness products
Fit for Life
Support your weight loss journey with this delicious Fit for Life chocolate shake. Packed with fibre, protein, vitamins and minerals – it is everything your body needs and your heart beats for!
Palatinose™ and CRF
With Palatinose™ and CRF, enjoy steady energy, better fat burn, and balanced blood sugar—supporting sustainable weight loss.